Muskoka housing market to favour sellers in 2021, prices expected to increase 13%

The Muskoka housing market has been hot in 2020, with continued growth expected in 2021. Current conditions favour sellers, with limited housing inventory and rising prices persistent throughout the year. Low supply has been a common trend across many Ontario housing markets, which is putting upward pressure on prices. Indeed, the Muskoka housing market saw average residential price rise to $466,154 in 2020 (Jan. 1-Oct. 31) compared to $387,490 in 2019 (Jan. 1-Dec. 31). Looking ahead, low supply and rising prices are expected to continue in 2021, with an expected increase of 13% in average price to $526,754 across all property types.

Muskoka currently has 1.3 month of available inventory. Days on market in 2021 are expected to decline as demand continues to grow.

Muskoka housing market outlook 2021


Who’s driving demand in the Muskoka housing market?

Muskoka’s highly active housing market has recently been driven by out-of-town buyers in search of more space. This has been a common trend across many Canadian housing markets as well as regions abroad, as homebuyers seek more square footage and green space outside of urban areas in the wake of COVID-19. Factors impacting this broader trend include the rise in remote work, the desire for more space and less density, as well as lower housing prices.

Housing supply is currently a challenge in Muskoka. This is likely to continue in 2021 with even more buyers expected to flock to the region, directly impacting average home prices in 2021.

The typical first-time homebuyer is Muskoka is a family household, commonly looking for single-detached homes within a price range of $300,000 – $400,000.

Meanwhile, move-up buyers in the area also tend to be families. Since the start of COVID-19, many hesitated to move forward with purchases, based on economic uncertainty.

Muskoka’s luxury housing market has been unaffected by the pandemic and is anticipated to remain in 2021. Luxury buyers are most often from larger cities within the province and will typically spend $2,000,000+.

New construction developments in the region are facing delays due to cost increases in materials and a shortage of labour.

The top neighbourhoods in the region for home sales are Huntsville, Bracebridge and Gravenhurst. This is expected to continue in 2021, as they’re the largest towns in Muskoka.

Canadian Housing Market in 2021

Canadians are on the move. RE/MAX isn’t calling this an “exodus,” but the re-location trend across the Canadian housing market is real, and it’s just one focus of the RE/MAX 2021 Housing Market Outlook Report. RE/MAX Canada anticipates healthy housing price growth at the national level, with move-up and move-over buyers continuing to drive activity in many regions across the Canadian housing market. An ongoing and widespread housing supply shortage is likely to continue, presenting challenges for homebuyers and putting upward pressure on prices.

Due to these factors, the 2021 RE/MAX 2021 outlook for average residential prices is an estimate of +4% to +6% nation-wide. Here’s the regional break-down:

Canadian Housing Market Outlook REMAX 2021 Data Table


Additional report findings include:

  • 35% of RE/MAX brokers indicate that “move-over” buyers from other cities and provinces will continue to spark market activity in 2021
  • 45% of RE/MAX brokers indicate that move-up buyers will likely be a primary driver of the housing market demand in 2021
  • Half of Canadians (53%) are confident that Canada’s housing markets will remain steady in 2021
  • 52% of Canadians believe real estate will remain one of the best investment options in 2021

“We’ve seen a lot of anecdotal evidence since the summer that households are considering significant lifestyle changes by relocating to less-dense cities and neighbourhoods,” says Christopher Alexander, Executive Vice President and Regional Director, RE/MAX of Ontario-Atlantic Canada. “This has sparked unprecedented sales this year in suburban and rural parts of Canada and we expect this trend to continue in 2021.”



The Muskoka housing market experienced a near standstill following the initial COVID-19 lockdown, but market activity returned to full swing as of June 1, according to the RE/MAX Fall Market Outlook Report. Buyer interest in recreational markets increased dramatically, with many looking to cottage country to escape the confines of their urban dwellings. However at the same time, many prospective sellers decided not to sell their recreational cottage properties, given this same pandemic-induced desire for a great place to escape, which lowered overall supply. Increased demand, along with the fact that many full-time professionals are able to work remotely, has put the Muskoka housing market in strong seller’s territory.

Average home prices are expected to increase as more people look for properties outside of city centres, and busy market activity should continue this pace over the next 12 months. The luxury market in the region has also seen a surge in the number of sales this year over last year. However, with American and other international buyers unable to enter the country, this could prompt the selling off of foreign-owned luxury properties.

Overall, the value of the entire Muskoka housing market is expected to remain as it is or continue increasing. A 15% – 20% increase in the average residential sale price is expected for the remainder of 2020.

Ontario Real Estate Trends

What’s been happening across other Ontario real estate markets? With the province being one of the hardest-hit regions in Canada, markets such as Niagara, Mississauga and Kitchener-Waterloo experienced significant drops in activity. However, come June, they bounced back aggressively as economies began to reopen. With all of Ontario now in phase three of re-opening and consumers more comfortable engaging in the market, market activity in Ontario is expected to remain steady in the fall, with modest price increases of up to 6% in some regions.

Canadian Housing Market Heat Map Fall 2020


Canadian Housing Market Trends

Leading indicators from RE/MAX brokers and agents across Canada’s housing market point to a strong market for the remainder of 2020. According to the RE/MAX Fall Market Outlook Report, RE/MAX brokers suggest that the average residential sale price in Canada could increase by 4.6% during the remainder of the year. This is compared to the 3.7% increase that was predicted in late 2019.

Canadian Housing Market Data Table Fall 2020


The pandemic has prompted many Canadians to reassess their living situations. According to a survey conducted by Leger on behalf of RE/MAX Canada, 32% of Canadians no longer want to live in large urban centres, and instead would opt for rural or suburban communities. This trend is stronger among Canadians under the age of 55 than those in the 55+ age group.

Not only are Canadians more motivated to leave cities, but changes in work and life dynamics have also shifted their needs and wants for their homes. According to the survey, 44% of Canadians would like a home with more space for personal amenities, such as a pool, balcony or a large yard.

Canadians equally split on their confidence in the housing market

Canadians are almost equally split in their confidence in Canada’s real estate market, with 39% as confident as they were prior to the pandemic, and 37% slightly less confident. When it comes to the prospect of a second wave of COVID-19, 56% of Canadians who are feeling confident in Canada’s real estate market are still likely to buy or sell.

“The classically hot spring market that was pushed to the summer months due to the COVID-19 pandemic created a surprisingly strong market across Canada and across all market segments,” says Christopher Alexander, Executive Vice President and Regional Director, RE/MAX of Ontario-Atlantic Canada. “Looking ahead, government financial aid programs may be coming to an end in September, which could potentially impact future activity; however, the pent-up demand and low inventory dynamic may keep prices steady and bolster activity for the remainder of 2020. Overall, we are very confident in the long-term durability of the market.” 

Additional highlights from the 2020 RE/MAX Fall Market Outlook Report Survey:

  • 48% of Canadians would like to live closer to green spaces
  • 48% of Canadians say it’s more important than ever to live in a community close to hospitals and clinics
  • 33% of Canadians would like more square footage in their home and have realized they need more space
  • 44% of Canadians want a home with more outdoor space and personal amenities (i.e. balcony, pool etc.)

About the 2020 RE/MAX Fall Market Outlook Report

The 2020 RE/MAX Fall Market Outlook Report includes data and insights supplied by RE/MAX brokerages. RE/MAX brokers and agents are surveyed on market activity and local developments.


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